Global Ballooning
Global Ballooning is one of Melbourne’s most iconic tourism experiences — sunrise flights that float above the city, the Yarra Valley, and beyond. They wanted content that matched the magic: visuals that could sell the dream before anyone even booked.
Client
Global Ballooning
Year
2025
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The Brief
The brief was direct: one project, one outcome. Capture the essence of the experience in content that could live across their channels and campaigns. No ongoing management, no drawn-out systems — just high-impact storytelling in a single package.
The Work
We built the shoot around the experience itself. From the first flicker of burners before dawn to the balloon rising against the Melbourne skyline, every frame was designed to bottle the atmosphere. We delivered a suite of stills and video assets that gave Global Ballooning a fresh library to draw on — content flexible enough for social, digital campaigns, and promotional use.
The work gave Global Ballooning exactly what they needed: new, premium assets that refreshed their presence and helped them tell their story with clarity and beauty. For a brand built on spectacle, the difference was obvious — content that finally matched the scale of the view.
It was a one-off project, but it didn’t feel small. We gave Global Ballooning more than photos and footage — we gave them a way to show the world what only their passengers get to see.
