Pango
Whether you’re a daytime bottomless brunch kind of person or you enjoy a glass of wine with dinner, Pango has it all. This all day dining institution located in Melbourne’s west is well known in the community for providing exceptional specialty coffee by industry beans, classic brunch favorites such as ‘chilli scrambled eggs’, followed by an elegant dinner menu with handmade fresh pasta.
The Brief
Whilst the locals know and love Pango, it was time to make themselves known to not just the locals but those who may be passing by, or even those who were willing to travel for their mouth-watering brunch menu. To do this, they would have to establish a strong online presence that would catch the eyes of many.
The Work
We were able to successfully capture all the elements that Pango was offering. From action shots of coffee being poured, to a tasteful dinner spread, those who landed on Pango’s page were able to automatically understand what their options were when they planned their next visit. Consistently keeping it updated with their specials and events, generated traction and engagement with the posts. After all, who wouldn't get excited over boozeday Tuesday? Moreover, Generating a consistent feed that adopted welcoming personality grew their account organically.
